May 082014

British fashion chain Sahara has launched its ‘Xingu’ range. The six tops in the range make use of a traditional face paint design, created by Nghongo Kayapo using genipapo fruit dye. The clothes are the outcome of a co-operation between the company and Tribes Alive.


For every item from the range sold the company makes a donation to the community which will be used to strengthen their culture and protect their territory from invasion.

Here’s the Sahara range.

This collaboration is a great way to bring a little information about the tribal people of Brazil to an audience who might not come across them in their normal lives, while helping to bring much-needed resources to the community.